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Fashion brand takes control of new station (7)

Ross

I believe the answer is:

channel

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'station' is the definition.
(TV channel)

I cannot understand how the rest of the clue works.

Can you help me to learn more?

(Other definitions for channel that I've seen before include "Water passage; TV station" , "vehicle" , "Water conduit or TV programme identifier" , "Communication medium" , "Narrow sea" .)

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