Not as dear (7)
I believe the answer is:
cheaper
<span class="explanation-format__ClueExplanation">'<span class="explanation-format__original">not as dear</span>' is the definition.<br/ ><span class="explanation-format__explanation">(I've seen this before)</span><br/ ><br/ >This is all the clue.<br/ ></span>
(Other definitions for cheaper that I've seen before include "Less costly" , "causing less damage" , "less in cost" , "more affordable" , "Less expensive or tasteful" .)