Paper towel brand
I believe the answer is:
viva
<span class="explanation-format__ClueExplanation">'<span class="explanation-format__original">paper towel brand</span>' is the definition.<br/ ><span class="explanation-format__explanation">(I've seen this in another clue)</span><br/ ><br/ >This is all the clue.<br/ ></span>
(Other definitions for viva that I've seen before include "Do well in Italian" , "test" , "academic exam!" , "Long live! - an examination" , "Kind of exam" .)