Crossword Genius

A French designer with back to front means of communication (5)

Ross

I believe the answer is:

radio

'means of communication' is the definition.
(I've seen this before)

I don't understand the remainder of the clue.

(Other definitions for radio that I've seen before include "MW, LW or FM sound source" , "Electronic receiver" , "Electronic medium of communication" , "Speech receiver" , "Sound receiver" .)

I've seen this clue in The Guardian.
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