According to some bus conductors, fares do so (6)
I believe the answer is:
please
'do so' is the definition.
'please' can be an answer for 'do' (thesaurus). I am not sure about the 'so' bit.
I don't understand how the rest of the clue works.
Can you help me to learn more?
(Other definitions for please that I've seen before include "If you'd be so kind?" , "Make happy or glad" , "Make cheerful" , "See pal (anag) -- charm" , "if you don't mind" .)