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Annoying type of grotesque, extreme advertisement on Dart

Ross

I believe the answer is:

gadfly

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'annoying type' is the definition.
The definition and answer can be both people as well as being singular nouns.
Perhaps there's a link between them I don't understand?

'grotesque extreme advertisement on dart' is the wordplay.
I cannot really understand how this works, but
'advertisement' could be 'ad' ('ad' can be a synonym of 'advertisement') and 'ad' is found in the answer.
This explanation may well be incorrect...

'of' acts as a link.

Can you help me to learn more?

(Other definitions for gadfly that I've seen before include "Pestering insect" , "Irritating person; insect" , "Persistently annoying insect" , "troublemaker" , "Bloodsucker; annoying person" .)

I've seen this clue in the Irish Times.
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