Crossword Genius

Archer William to have noticeable effect (4)

Ross

I believe the answer is:

tell

I'm a little stuck... Click here to teach me more about this clue!

This clue could be a double definition.

'archer william' is the first definition.
(I've seen this in another clue)

'have noticeable effect' is the second definition.
'tell' can be an answer for 'have' (thesaurus). I am not certain of the 'noticeable effect' bit.

'to' acts as a link.

Can you help me to learn more?

(Other definitions for tell that I've seen before include "Order" , "Count - recount" , "William ..., skilled Swiss archer" , "Count - give an account" , "blow the whistle" .)

I've seen this clue in The Times.
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