Crossword Genius

Area of expertise for bloke in East Midlands town (9)

Ross

I believe the answer is:

mansfield

I'm a little stuck... Click here to teach me more about this clue!

'midlands town' is the definition.
(I've seen this before)

'area of expertise for bloke in east' is the wordplay.
I cannot quite understand how this works, but
'area' could be 'field' (field is a kind of area) and 'field' is found within the answer.
'bloke' could be 'man' (I've seen this in other clues) and 'man' is found in the answer.
A single letter 's' remains which might be clued in a way I don't see.
This explanation may well be incorrect...

Can you help me to learn more?

(Other definitions for mansfield that I've seen before include "Midlands town" , "Midland town" , "Book by Jane Austen" , "Name of former pin-up" , "Novel, '-- Park'" .)

I've seen this clue in The Telegraph.
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