Crossword Genius

Backs (8)

Ross

There are a few possibilities for this:

<span class="explanation-format__ClueExplanation">'<span class="explanation-format__original">backs</span>' is the definition.<br/ ><span class="explanation-format__explanation">(I've seen this in another clue)</span><br/ ><br/ >This is all the clue.<br/ ></span>

(Other definitions for sponsors that I've seen before include "Those who pay for the endeavours of others" , "They finance events" , "They contribute towards costs in return for publicity" .)

I've seen this clue in the LA Times, The Telegraph, The Wall Street Journal and the Sydney Morning Herald.
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