Crossword Genius

Bow Church concealing the sounds of its bells (6)

Ross

I believe the answer is:

cringe

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'bow' is the definition.
(thesaurus)

I cannot understand how the remainder of the clue works.

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(Other definitions for cringe that I've seen before include "Shiver with embarrassment or disgust" , "Cower in fear or disgust" , "'Cower, flinch (6)'" , "Squirm" , "Cower in embarrassment or fear" .)

I've seen this clue in The Times.
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