Crossword Genius

Briefly tell keen advocate that broadcaster converted them (13)

Ross

I believe the answer is:

televangelist

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'advocate that broadcaster converted them' is the definition.
The answer and definition can be both people as well as being singular nouns.
Maybe there's an association between them I don't understand?

I don't understand how the remainder of the clue works.

Can you help me to learn more?

(Other definitions for televangelist that I've seen before include "Revivalist who broadcasts" , "TV preacher" .)

I've seen this clue in The Irish Times.
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