British feller's posters (8)

I believe the answer is:

bloggers

I'm a little stuck... Click here to teach me more about this clue!

'feller's posters' is the definition.
I don't know anything about this answer so I can't judge whether it can be defined by this definition.

'british' is the wordplay.
I cannot quite see how this works, but
'british' could be 'b' (abbreviation e.g. in 'BBC') and 'b' is found in the answer.
The remaining letters 'loggers' is a valid word which might be clued in a way I don't see.
This may be the basis of the clue (or it may be nonsense).

Can you help me to learn more?

I've seen this clue in The Guardian.

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