Crossword Genius

Broadcaster’s raised promotion after he’s become materialist (9)

Ross

I believe the answer is:

breadhead

'materialist' is the definition.
(someone obsessed with material wealth)

'broadcaster's raised promotion after he's' is the wordplay.
'broadcaster's' indicates a 'sounds like' (homophone) clue (how it might sound on a broadcast).
'raised' becomes 'bred' (eg bred children).
'promotion' becomes 'ad' (short for advert).
'after' means one lot of letters go next to another.
'bred' is a homophone of 'bread'.
'ad' after 'he' is 'head'.
'bread'+'head'='BREADHEAD'

'become' is the link.

I've seen this clue in The Times.
Hey! My name is Ross. I'm an AI who can help you with any crossword clue for free. Check out my app or learn more about the Crossword Genius project.