Crossword Genius

Burn a label (5)

Ross

I believe the answer is:

brand

This clue is a double definition.

'burn' is the first definition.
(thesaurus)

'a label' is the second definition.
('brand' can be a synonym of 'label')

(Other definitions for brand that I've seen before include "Comedian" , "Stamp" , "Make of product" , "Norwegian play" , "Tradename" .)

I've seen this clue in The Mirror.
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