Burn name (5)
I believe the answer is:
brand
I believe this is a double definition.
'burn' is the first definition.
(thesaurus)
'name' is the second definition.
(I know that brand is a type of name)
(Other definitions for brand that I've seen before include "Owner's mark on cattle" , "Type of product - identifying mark on livestock" , "Make of product" , "Class of products - stigma" , "a particular kind" .)