Celebrated personage showing negative potential! (10)
I believe the answer is:
notability
'celebrated personage' is the definition.
'notability' can be an answer for 'personage' (notability is a kind of personage). I am not certain of the 'celebrated' bit.
'negative potential' is the wordplay.
'negative' becomes 'not' (I've seen this in another clue).
'potential' becomes 'ability' (both can mean talent).
'not'+'ability'='NOTABILITY'
'showing' acts as a link.
Can you help me to learn more?
(Other definitions for notability that I've seen before include "top person" , "VIP" , "fame" .)