Cheek? Yes and no (3)

I believe the answer is:

lip

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'cheek?' is the definition.
(both can mean insolence or rudeness)

I don't understand how the remainder of the clue works.

Can you help me to learn more?

(Other definitions for lip that I've seen before include "Rim; impudence (slang)" , "Rim of an orifice" , "Rim; impertinence" , "Top edge of a vessel" , "Brink" .)

I've seen this clue in the Evening Standard.

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