Cheeky display preceding second-hand books launch? (8)

I believe the answer is:
moonshot
'launch?' is the definition.
(I've seen this before)
'cheeky display preceding second-hand books' is the wordplay.
'cheeky display' becomes 'moon' (mooning is a kind of displaying. I am not sure about the 'cheeky' bit.).
'preceding' is a charade indicator (letters next to each other).
'second hand' becomes 'sh'.
'books' becomes 'OT' (abbreviation for Old Testament).
'moon'+'sh'+'ot'='MOONSHOT'
Can you help me to learn more?
(Other definitions for moonshot that I've seen before include "Rocket launch to our nearest neighbour" , "Space flight" , "Launching of a lunar spacecraft" , "Ambitious launch" , "Launch of spacecraft to Earth's near neighbour" .)
