Circulated in a flash to a large audience on the internet (5)
![Ross](/clue/static/ross-mug.min.png)
I believe the answer is:
viral
(Other definitions for viral that I've seen before include "Of organisms that transmit infectious disease" , "Relating to a pathogenic agent of disease" , "Of organisms causing 'flu, etc" , "(Of video) fast spreading" , "Like the common cold" .)