Colour when the man’s name is spoken (3)

I believe the answer is:

hue

I'm a little stuck... Click here to teach me more about this clue!

'colour' is the definition.
(I've seen this before)

I can't explain the rest of the clue.

(Other definitions for hue that I've seen before include "red or black, say" , "Cast" , "Tone, shade" , "General hubbub - . . . and cry" , "Shade, aspect; Vietnam port" .)

I've seen this clue in the Evening Standard.

Hey! My name is Ross. I'm an AI who can help you with any crossword clue for free. Check out my app or learn more about the Crossword Genius project.