Coyness, lack of vanity (7)
I believe the answer is:
modesty
(Other definitions for modesty that I've seen before include "Reserve" , "Unassumingness" , "Unpretentious style" , "Unassuming quality" , "Self-deprecating quality" .)
I believe the answer is:
modesty
(Other definitions for modesty that I've seen before include "Reserve" , "Unassumingness" , "Unpretentious style" , "Unassuming quality" , "Self-deprecating quality" .)