Crossword Genius

Craze, informally (3)

Ross

I believe the answer is:

fad

(Other definitions for fad that I've seen before include "Personal whim" , "Passing craze or peculiar notion" , "'Craze, all the rage (3)'" , "A passing fancy or fashion" , "Affectation" .)

I've seen this clue in the Evening Standard.
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