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Device is Fender guitar, a fine example (9)

Ross

I believe the answer is:

stratagem

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'device' is the definition.
(I've seen this before)

I don't understand how the remainder of the clue works.

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(Other definitions for stratagem that I've seen before include "Scheme to outwit an opponent" , "Ploy - start game (anag)" , "could be a trick" , "Ruse" , "Device" .)

I've seen this clue in The Independent.
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