Direct familiar child's play (15)
I believe the answer is:
straightforward
'child's play' is the definition.
(both can mean very easy)
'direct familiar' is the wordplay.
'direct' becomes 'straight' (similar in meaning).
'familiar' becomes 'forward' (similar in meaning).
'straight'+'forward'='STRAIGHTFORWARD'
(Other definitions for straightforward that I've seen before include "Right on!" , "That's simple" , "Uncomplicated" , "Elementary" , "Honest, open" .)