Crossword Genius

Dull British country (5)

Ross

I believe the answer is:

bland

'dull' is the definition.
(similar in meaning)

'british country' is the wordplay.
'british' becomes 'b' (abbreviation e.g. in BBC).
'country' becomes 'land' (synonyms).
'b'+'land'='BLAND'

(Other definitions for bland that I've seen before include "Dull - tasteless" , "without distinctive characteristics" , "Without flavour" , "Insipid; lacklustre" , "Boringly characterless" .)

I've seen this clue in The Daily Express and The Mirror.
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