Crossword Genius

Either he's dead or my watch has stopped? Awkward question: run with it! (3,8)

Ross

I believe the answer is:

non sequitur

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'either he's dead or my watch has stopped?' is the definition.
Although both the answer and definition are singular nouns, I cannot see how one could define the other.

'awkward question run with it' is the wordplay.
'awkward' indicates anagramming the letters.
'with it' says to put letters next to each other.
'question'+'run'='questionrun'
'questionrun' is an anagram of 'NON-SEQUITUR'.

Can you help me to learn more?

(Other definitions for non sequitur that I've seen before include "Conclusion that doesn't logically follow" , "Illogical conclusion" , "Irrelevant reply" , "Reply that has no relevance to what was said before" , "one doesn't follow on" .)

I've seen this clue in The Guardian.
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