Crossword Genius

Expensive; sweet (4)

Ross

I believe the answer is:

dear

I believe this clue is a double definition.

'expensive' is the first definition.
(similar in meaning)

'sweet' is the second definition.
(both are terms of endearment)

(Other definitions for dear that I've seen before include "Honey - costly" , "Baby" , "At a high cost" , "Expensive or loved" , "close" .)

I've seen this clue in The Telegraph and The Times.
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