Crossword Genius

Fetching dresses make an impression (4)

Ross

I believe the answer is:

etch

I'm a little stuck... Click here to teach me more about this clue!

'make an impression' is the definition.
(to etch is to make an impression in something)

'fetching dresses' is the wordplay.
'ETCH' is hidden within the letters.
But, I am uncertain how this is indicated.

Can you help me to learn more?

(Other definitions for etch that I've seen before include "Engrave (metal/glass)" , "Make a deep impression" , "Carve into surface, impress deeply" , "Engrave; fix firmly" , "Wear away by chemical reaction" .)

I've seen this clue in The Telegraph.
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