"Forward," for Wisconsin (5)
I believe the answer is:
motto
'forward for wisconsin' is the definition.
(I've seen this in another clue)
This is all the clue.
(Other definitions for motto that I've seen before include "Part of coat of arms" , "Adage (found in a cracker?)" , "Christmas cracker item" , "Maxim; slogan" , "Message in cracker" .)