Crossword Genius

Fruit — everyone buys it (5)

Ross

I believe the answer is:

olive

I'm a little stuck... Click here to teach me more about this clue!

'fruit' is the definition.
(I know that olive is a type of fruit)

I cannot understand how the rest of the clue works.

Can you help me to learn more?

(Other definitions for olive that I've seen before include "Yellowish-green - fruit" , "Its branch is a peace emblem" , "Yellow-green colour like Mediterranean fruit" , "Fruit giving oil" , "Stoned fruit" .)

I've seen this clue in The Times and The Sunday Times.
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