Fruit obtained from eco-friendly measures (not universal) (10)
I believe the answer is:
greengages
'fruit' is the definition.
(I've seen this before)
'eco-friendly measures not universal' is the wordplay.
'eco-friendly' becomes 'green' (green can mean good for the environment).
'measures' becomes 'gauges' (gauge can mean to measure).
'not' is a deletion indicator.
'universal' becomes 'u'.
'gauges' with 'u' removed is 'gages'.
'green'+'gages'='GREENGAGES'
'obtained from' is the link.
(Another definition for greengages that I've seen is " fruit".)
I've seen this clue in The Telegraph.
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