Crossword Genius

Fruit spread on the turn, if not rank (5)

Ross

I believe the answer is:

major

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'rank' is the definition.
(military rank)

'fruit spread on the turn if not' is the wordplay.
'fruit spread' becomes 'jam' (I can't justify this - if you can you should give a lot more credence to this answer).
'on the turn' is a reversal indicator.
'if not' becomes 'or' (both can mean 'otherwise...').
'jam' backwards is 'maj'.
'maj'+'or'='MAJOR'

Can you help me to learn more?

(Other definitions for major that I've seen before include "Very significant - army officer" , "Significant; rank" , "Pre-eminent" , "John --, ex-PM" , "Conservative PM" .)

I've seen this clue in The Independent.
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