Crossword Genius

Give loud cry of pain like a coward (6)

Ross

I believe the answer is:

yellow

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'like a coward' is the definition.
(I've seen this before)

'give loud cry of pain' is the wordplay.
'give loud' becomes 'yell' (I am not sure about this - if you are sure you should give a lot more credence to this answer).
'cry of pain' becomes 'ow' (exclamation of pain).
'yell'+'ow'='YELLOW'

Can you help me to learn more?

(Other definitions for yellow that I've seen before include "Cowardly; coloured" , "Coldplay song; colour" , "Sunny colour" , "Chicken" , "Offensively sensational" .)

I've seen this clue in The Globe and Mail.
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