Ice buckets we crammed with popular cans (4,7)

'ice buckets' is the definition.
'wine coolers' can be an answer for 'buckets' (wine cooler is a kind of bucket). I am unsure of the 'ice' bit.

'we crammed with popular cans' is the wordplay.
I cannot quite understand how this works, but
'with' could be 'w' (short for with) and 'w' is present in the answer.
'popular' could be 'in' ('in' can mean trendy) and 'in' is present in the answer.
'cans' could be 'coolers' (I've seen this in another clue) and 'coolers' is found in the answer.
A single letter 'e' remains which might be clued in a way I don't see.
This may be the basis of the clue (or it may be nonsense).

Can you help me to learn more?