Infinite ___ (web feature that its inventor apologized for) (6)

I believe the answer is:

scroll

(Other definitions for scroll that I've seen before include "Parchment (as from the Dead Sea?)" , "Move text across screen" , "Roll of paper or parchment" , "Roll (of parchment. etc)" , "Move down the screen to see everything" .)

I've seen this clue in the Universal.

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