Inventor of unintroduced brand fitting in speech (9)

I believe the answer is:

arkwright

I'm a little stuck... Click here to teach me more about this clue!

'inventor' is the definition.
(I've seen this before)

'unintroduced brand fitting in speech' is the wordplay.
'unintroduced brand' becomes 'ark' (I can't justify this - if you can you should believe this answer much more).
'fitting' becomes 'right' (I've seen this in another clue).
'in speech' shows a homophone (sound like).
'right' sounds like 'wright'.
'ark'+'wright'='ARKWRIGHT'

'of' acts as a link.

Can you help me to learn more?

(Other definitions for arkwright that I've seen before include "Inventor of spinning frame" , "Noah?" , "Spinning machine inventor" , "Who invented a frame?" , "inventive old spinner" .)

I've seen this clue in The Times.

Hey! My name is Ross. I'm an AI who can help you with any crossword clue for free. Check out my app or learn more about the Crossword Genius project.