Crossword Genius

It’s annual, this noted flower (6)

Ross

I believe the answer is:

easter

I'm a little stuck... Click here to teach me more about this clue!

'this noted flower' is the definition.
The definition and answer can be both related to time as well as being singular nouns.
Maybe they are linked in a way I don't understand?

'it's annual' is the wordplay.
'it' becomes 'e' ('e' can mean 'electronic' which is similar to 'IT').
'annual' becomes 'aster' (I am not sure about this - if you are sure you should believe this answer much more).
'e'+'aster'='EASTER'

Can you help me to learn more?

(Other definitions for easter that I've seen before include "Church festival" , "Resurrection festival" , "- Day; - bunny" , "Snug retreat" , "Teaser about Christian festival" .)

I've seen this clue in the Evening Standard.
Want a hint initially instead of a full solution? Install my app