Crossword Genius

Juice from a type of pear attracts media attention (5,10)

Ross

I believe the answer is:

press conference

I'm a little stuck... Click here to teach me more about this clue!

'juice from a type' is the definition.
The definition and answer can be both related to communication as well as being singular nouns.
Maybe they are linked in a way I don't understand?

'pear attracts media attention' is the wordplay.
I cannot really see how this works, but
'media' could be 'press' (the press is part of the media) and 'press' is present in the answer.
The remaining letters 'conference' is a valid word which might be clued in a way I don't see.
This may be the basis of the clue (or it may be nonsense).

'of' acts as a link.

Can you help me to learn more?

(Other definitions for press conference that I've seen before include "media interview" , "meeting with journalists" , "media gathering" , "Q&A session" , "One way to get fruit juice" .)

I've seen this clue in The Irish Times.
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