Leading lady in cinema?
I believe the answer is:
usher
'cinema?' is the definition.
Although both the answer and definition are singular nouns, I cannot see how they can define each other.
'leading lady in' is the wordplay.
'leading' becomes 'ur' (I can't explain this - if you can you should give a lot more credence to this answer).
'lady' becomes 'she' (I've seen this before).
'in' is an insertion indicator.
'ur' going around 'she' is 'USHER'.
Can you help me to learn more?
(Other definitions for usher that I've seen before include "R and B star" , "One who should lead the way" , "Person who shows one to a seat" , "Theatre/cinema worker" , "One puts you in your place" .)