Crossword Genius

Like a self-funded movie (5)

Ross

I believe the answer is:

indie

(Other definitions for indie that I've seen before include "Pop music style" , "not linked to major label" , "Unaffiliated (pop record label)" , "Type of music" , "(In films or music) group not linked to a major company" .)

I've seen this clue in the USA Today.
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