Lure, inveigle (6)
I believe the answer is:
entice
I believe this is a double definition.
'lure' is the first definition.
(lure can mean to entice or attract)
'inveigle' is the second definition.
(I've seen this in another clue)
(Other definitions for entice that I've seen before include "Attract with inducement" , "Persuade with nice offer" , "Lure, inveigle" , "Ice net (anag)" , "alluring" .)