Crossword Genius

More colourful, environmentally (7)

Ross

I believe the answer is:

greener

I'm a little stuck... Click here to teach me more about this clue!

'more colourful' is the definition.
(I've seen this before)

I cannot understand how the remainder of the clue works.

Can you help me to learn more?

(Other definitions for greener that I've seen before include "More environmentally sensitive" , "More gullible" , "better for the environment" , "The grass is always thus on the other side of the hill" , "more colourful" .)

I've seen this clue in The Mirror.
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