Crossword Genius

More in demand (6)

Ross

I believe the answer is:

hotter

'more in demand' is the definition.
(I've seen this in another clue)

This is the entire clue.

(Other definitions for hotter that I've seen before include "less cold maybe" , "young car thief" , "Warmer" , "More warm" , "More heated" .)

I've seen this clue in the LA Times.
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