Crossword Genius

Notice staff's publicity officer (5)

Ross

I believe the answer is:

adman

I'm a little stuck... Click here to teach me more about this clue!

'publicity officer' is the definition.
The answer and definition can be both people as well as being singular nouns.
Maybe they are linked in a way I don't understand?

'notice staff's' is the wordplay.
'notice' becomes 'ad' (short for advert).
'staff' becomes 'man' (as in staffing or manning a particular place).
'ad'+'man'='ADMAN'

Can you help me to learn more?

(Other definitions for adman that I've seen before include "Worker in commercials" , "Someone involved in commercial promotion" , "Commercials writer" , "Commercial publicist" , "persuasive type" .)

I've seen this clue in the Sydney Morning Herald.
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