Old entertainer, firm attraction, returning after Christmas (4,6)

I believe the answer is:

noel coward

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'old entertainer' is the definition.
The definition suggests a singular noun which matches the answer.

'firm attraction returning after christmas' is the wordplay.
'firm' becomes 'co' (a firm is a company).
'attraction' becomes 'draw' (draw can mean something that attracts people).
'returning' says the letters should be written backwards.
'after' means one lot of letters go next to another.
'christmas' becomes 'Noel' (Noel can mean Christmas).
'draw' written backwards gives 'ward'.
'co'+'ward'='coward'
'coward' put after 'noel' is 'NOEL COWARD'.

Can you help me to learn more?

(Other definitions for noel coward that I've seen before include "He wrote" , "dramatist" , "Old playwright" .)

I've seen this clue in The Times.

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