Raconteur (11)
I believe the answer is:
storyteller
'raconteur' is the definition.
(I've seen this before)
This is all the clue.
(Other definitions for storyteller that I've seen before include "novelist?" , "he retails pork pies" , "Narrator (possibly a liar?)" , "Dishonest retailer" , "Narrator of tale, liar" .)