Crossword Genius

Repeatedly, it is naive to organise ventures (11)

Ross

I believe the answer is:

initiatives

I'm a little stuck... Click here to teach me more about this clue!

'ventures' is the definition.
The definition and answer can be both acts as well as being plural nouns.
Maybe they are linked in a way I don't understand?

I cannot understand how the remainder of the clue works.

Can you help me to learn more?

(Another definition for initiatives that I've seen is " Fresh strategies".)

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