See detriment in personal appeal (5)

I believe the answer is:

charm

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'personal appeal' is the definition.
'charm' can be an answer for 'appeal' (synonyms). I am not certain of the 'personal' bit.

'see detriment' is the wordplay.
'see' becomes 'C' (the word for the letter, according to Chambers).
'detriment' becomes 'harm' (I've seen this before).
'c'+'harm'='CHARM'

'in' is the link.

Can you help me to learn more?

(Other definitions for charm that I've seen before include "Lure" , "Delight; magical object" , "Beguile" , "Spell; ornament" , "Attractive manner" .)

I've seen this clue in the Evening Standard.

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