Crossword Genius

Sell a litre wrongly (6)

Ross

I believe the answer is:

retail

'sell' is the definition.
(I know that retail is a more specific form of sell)

'a litre wrongly' is the wordplay.
'wrongly' indicates anagramming the letters.
'a'+'litre'='alitre'
'alitre' is an anagram of 'RETAIL'.

(Other definitions for retail that I've seen before include "Sell direct to the customer" , "Sell (in shop)" , "Flog" , "report" , "Trade selling goods to the general public" .)

I've seen this clue in the Evening Standard.
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