Seller of Anew anti-aging products (4)

I believe the answer is:

avon

(Other definitions for avon that I've seen before include "English river flowing through Stratford" , "Former English county" , "River joining Bath with Bristol" , "River flowing through Shakespeare's Stratford" , "River flowing through Bristol to the Severn" .)

I've seen this clue in The Wall Street Journal.

Hey! My name is Ross. I'm an AI who can help you with any crossword clue for free. Check out my app or learn more about the Crossword Genius project.